Before deciding to go to a wedding planner school, get
certified, or market your new business, I hear one of the most common questions
that wedding planners ask: "How much do wedding planners make?"
Simple and short answer is nearly $ 44,260 per year, or $
3,262 per wedding.
Long answer: As a wedding planner your salary can be very
small or very (very high) depending on many factors. We'll start with one of
the most important:
Experience(How much do wedding planners make)
Your experience and education are going to decide what your
customers will be willing to pay you for your services. Even if you are new to
wedding planning, if you have come from a similar area such as floral design,
interior design or hospitality, this will come up during your initial
consultation and even your marketing materials. Also, both will support a more
expensive price tag.
The same goes for a degree in a related field or if you have
a certificate from a recognized wedding planner school. In these cases, your
customers are going to start a business relationship with a high degree of
trust and expectation based on your background, both of which come with a
heftier price tag.
It is Of course, that high expectations should be treated
with great responsibility. Disappoint your bride on the wedding day and you get
an angry bride, an angry groom, or even worse, a scary review on Yelp or
Weddingwire. Having more and more ancient reviews can do a lot of damage to
your business, especially in metropolitan areas where your competition is
fierce.
And that which is speaking, which brings us to our second
factor.
Location
As with everything, in some areas of the country the cost of
things is higher than in other parts of the country - we're talking in major
metropolitan areas like New York or Los Angeles. If you live and plan to
practice wedding planning on the coast, you will obviously be able to charge
more than this if you are planning a wedding in the south or in a rural area.
Of course, the flipside is that the location of your
business will also affect your expenses. Renting an office in Manhattan is not
exactly the same as renting in Chatanagoga. Other expenses you need to consider
are liability insurance, fuel, advertising, computers, internet and cell
phones, customer entertainment, travel and certification costs.
Business reputation
- If you are
recognized as one of the leading planners or designers in your market, you will
be able to charge more for your services. You will also benefit from
word-of-mouth and referrals from previous clients and other wedding
professionals.
Marketing Knowledge
- Being able to market yourself on your target is how much
money you can earn as an event planner. If you have not signed up for the
planner's lounge email list, you can sign up here to download our complimentary
marketing guide. You can also read our previous posts about marriage business
marketing and branding.
Types of services offered
- For new employers
who are offering the "day" and "month of" services of
"planning", the salary will be lower than an experienced planner
offering full service planning and design.
Number of planners on staff
- If you have a team
of event planners taking on events or employees who support large scale
construction that you plan, then your business is usually based on a single
business Will make more money than the owner.
Other/extra sales -
Some planners also sell or give rental retail items, provide event decorations,
maintain rental inventory, or sell invitations to increase their salaries.
Participation
One last thing that will consider how much the wedding
planners will be affected is what they are willing to do for their brides. Most
wedding planners actually have a variety of income streams to meet their
standard rates for planning client weddings. Some examples of additional income
streams are:
Flower Services(How much do wedding planners make)
Designing Printed Material
Rent of décor, linen, tables, chairs, tents
Honeymoon planning
Arranging travel for out-of-town guests
Rehearsal dinner planning
Lover customers prefer planners with these additional
skills, as it reduces the number of vendors they have to locate, explain and
follow their vision with them. Some additional services are paid by the client
as add-ons and some are paid directly to the vendor to whom you are selling /
renting the product. For example, many rental companies offer a planner
discount because you will be the contact between them and the bride. They will
bill the customer directly and give you a percentage of the total bill.
Depending on what the customer has actually purchased, your commission for the
add-on service may be the same as the original fee you charged for the wedding
planning!
Day of Wedding Coordination price:
If a couple decides to appoint you for the day of
ordination, it means that again, the couple is probably planning most of the
event without your help, but they would like you on the big day to somehow
Offer help from You'll help with things like creating time of day, coordinating
with vendors to ensure timeliness and seamless delivery and setup, etc. Most
wedding planners charge anywhere from $ 600- $ 900 for this service. However,
if you are working in a metropolitan area, the price will be like $ 1,200 - $
2,000. While naming its price, it is worth fluctuating slightly depending on
the event. If the wedding will be small enough and all will be held in one
place, you may consider charging less if it is a large number of guests who are
moving from place to place between the ceremony and the reception.
The conclusion(How much do wedding planners make)
The bottom line here is what I always tell aspiring wedding
planners: The quality of becoming a wedding planner is that unlike a salaried
job, what you put in is exactly what you will get out. The most expensive
wedding planners are those who command high prices through professional
marketing and years of experience planning weddings, not most 9-5 jobs such as
waiting for promotions.
As a wedding planner, you (and only you!) Are allowed to
take home every day. And that is more value than your salary will ever bring.
So
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